Many smartwatch models manufactured in the 2010s are completely functional as standalone products. Some serve as being used in sports, the GPS tracking unit being used to record historical data. For example, after a workout, data can be uploaded onto a computer or online to create a log of activities for analysis or sharing. Some watches can serve as full GPS watches, displaying maps and current coordinates, and recording tracks. Users can "mark" their current location and then edit the entry's name and coordinates, which enables navigation to those new coordinates. As companies add competitive products into the market, media space is becoming a desired commodity on smartwatches. With Apple, Sony, Samsung, and Motorola introducing their smartwatch models, 15% of tech consumers use wearable technologies. This is a dense market[clarification needed] of tech consumers who possess buying power, which has attracted many advertisers. It is expected for mobile advertising on wearable devices to increase heavily by 2017 as advanced hypertargeting modules are introduced to the devices. In order for an advertisement to be effective on a smartwatch, companies have stated that the ad must be able to create experiences native to the smartwatch itself.
Its only drawback is its use of Samsung’s own Tizen OS. Tizen is a custom OS that’s based on Linux. On paper it’s pretty good, letting you pair the Gear S2 with any Android smartphone, not just Samsung Galaxy phones. But it’s nowhere near as developed as Wear OS, which itself isn’t perfect. There aren’t nearly as many apps available as the Wear OS app store, but the core functionality is at least present from what is available.
Qualcomm is preparing to launch a new generation of wearable processors at an event in September. That’s likely going to mean new hardware and maybe even new capabilities within wearable operating systems. So at least for the next few weeks, it might be best to hold off on buying any new smartwatches, at least those still rocking a Snapdragon Wear 2100…
The Apple Watch boasts cutting-edge smartwatch tech including mobile payments with Apple Pay, stand-alone GPS, full waterproofing up to 50 meters, and thousands of apps. The user interface is very simple and attractive. It's easy to use and it has advanced, easy-to-use fitness tracking features, thanks to a plethora of sensors and an excellent heart rate monitor.
Smartwatches are still a relatively new electronics category, but these devices are poised to hit the mainstream. This year we saw major players such as LG and Motorola throw their smartwatches in the ring, along with Samsung, Sony, and a host of smaller companies like Pebble and Martian. And Apple finally confirmed its entry, the innovative Apple Watch, expected to arrive early in 2015.
Fitbit's Versa is a sleek, stylish smartwatch that works with both iOS and Android and costs less than $200, which makes it the best value smartwatch you can buy. The watch lasts four days on a charge, offers female health-tracking, advanced sleep-tracking and an app store with popular apps such as Starbucks and Pandora. You can even store music offline to listen to while you work out.