For most people, the most useful thing a smartwatch can do is relay phone notifications to your wrist so you can check them without having to pull out and wake up your handset. You can still be distracted by whatever is buzzing you, but it’s easier to quickly see whether something is important or not. Often you can interact with that notification—by acknowledging it, dismissing it, or replying to a message with voice dictation, a pre-written response, or (awkward) finger typing or swiping—right on the watch.
Smart watches are here to change the way you live. Now you can power through your workouts while the latest technology keeps track of your every move, check your calendar and keep an eye on the weather forecast wherever you are. You can also sync your smartphone with your watch, so you can check your texts, see who’s calling and receive notifications while keeping your iPhone 6 Plus safely tucked away.
Most smartwatches are still more unisex than specifically made for women. Even though Fossil, Skagen, and Apple make very convincing unisex watches that women can actually wear, none of them are unapologetically feminine. If you, like me, have been waiting for the day when you can look at a smartwatch and say, "Oh my God! It's so cute!" your day has come.
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For a device that gives you more of the functionality you enjoy with your smartphone, you’ll want to opt for a dedicated smartwatch. The leading players at the moment are the Apple Watch for iPhone users and the Samsung Gear S3 for those with Android phones. Apple Watch has its own operating system, Samsung employs its Tizen OS, and a host of other smartwatches use the Google Wear operating system.
As you’d expect, it has GPS and GLONASS alongside a heart rate monitor to bolster its fitness credentials. Other features include offline Spotify support, which is great for anyone who wants music without having to carry along their phone. Tizen is currently the only watch operating system to offer offline Spotify, too. Unfortunately, Tizen app support is otherwise lacking compared to rivals.
The Sofie, on the other hand, is designed for women with jewelry inspired accents. It has a smaller 1.19 inch 390×390 AMOLED display, and a smaller casing at 42mm. As mentioned, pricing starts at $350 for either variant and goes up depending on options. Sales are available from MichaelKors.com (Grayson — Sofie) and also from outlets such as Amazon. (Grayson — Sofie)
Fossil’s Q Explorist and its smaller-wrist counterpart the Q Venture are well-made, responsive, fashionable Wear OS smartwatches that offer a lot of color and band options, making them the best option around. They ably run Wear OS (more on the pros and cons of Wear OS itself in a bit) and convey your phone’s notifications to your wrist. Their buttons engage with clean clicks, the Explorist’s center crown moves through lists and notifications much more effectively than swiping, and both screens are responsive and clear.

The Sport’s built-in fitness features do a decent job of motivating you to move more, tracking a Fitbit-like set of metrics: Stairs climbed, steps taken, and minutes active. It reminds you to get up every hour or so and suggests stretches and movements you can do at your desk if you’re stuck there. While the Sport can track your movement and exercise, and start doing so automatically, it is not accurate enough for dedicated runners or cyclists (who should get a GPS running watch instead): Influential fitness gear tester Ray Maker (aka DC Rainmaker) clocked “the worst GPS track accuracy I’ve ever seen on a run” wearing the Gear Sport. We didn’t see quite the same entirely-different-street discrepancies in biking tests, but the Sport is nevertheless not a competitive training tool, providing only a rough guide to distance and speed.
In China, since around 2015, smartwatches have become widely used by schoolchildren. They are advertised on television throughout the country as a safety device whereby the child can call in case of emergency. The devices are commonly colorful and made of plastic. They normally have no display unless a button is pushed. These smartwatches have limited capability compared to other smartwatches; their main functions consist of being able to conduct calls, displaying of time, and sometimes have air temperature sensitivity. They cost around $100 to $200 USD.
Most smartwatches are still more unisex than specifically made for women. Even though Fossil, Skagen, and Apple make very convincing unisex watches that women can actually wear, none of them are unapologetically feminine. If you, like me, have been waiting for the day when you can look at a smartwatch and say, "Oh my God! It's so cute!" your day has come.
The Apple Watch Series 4 is now on sale, and it's the best smartwatch you can buy right now. The redesigned device, which starts at $399 for the GPS model and $499 for the cellular version, is the best smartwatch you can buy. It has a larger display and slightly bigger case size while retaining the same rounded square design the watch is known for. Even more importantly, Apple received FDA clearance for a new electrocardiogram feature that can take a 30-second EKG and diagnose atrial fibrillation.
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