In the same year, Microsoft announced the SPOT smartwatch and it began hitting stores in early 2004. SPOT stands for Smart Personal Objects Technology, an initiative by Microsoft to personalize household electronics and other everyday gadgets. For instance, the company demonstrated coffee makers, weather stations, and alarm clocks featuring built-in SPOT technology. The device was a standalone smartwatch that offered information at a glance where other devices would have required more immersion and interaction. The information included weather, news, stock prices, and sports scores and was transmitted through FM waves. It was accessible through a yearly subscription that cost from $39 to $59.
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