Smart watches are more than for just tech lovers. Today’s smart watches are packed with health and fitness monitoring features to stay motivated and improve your health over time including pedometer (step count), precision heart rate monitor, sleep tracking, sedentary reminder and even GPS. Water resistant designs make them especially ideal for both sports and outdoor use. Android smart watches also help you to stay organized in your busy life, working in tandem with other devices, such as connecting to your smart phone via Bluetooth to show incoming calls and notification alerts. Style matters too: that’s why our extensive range offers great designs suitable for urban wear, sports, and outdoor wear. So whether you’re shopping for smart watches for men or smart watches for women, our affordable deals provide the perfect blend of versatility, style and features.
But with a wider choice comes deeper deliberation. What's the difference between a fully digital dial, and a 'smart optimised' analog? What features will actually aid your day-to-day? And which would be totally useless? To answer these questions, and more, we've picked through the best smartwatches on the market to suit your no doubt very busy, hectic and urbane lifestyle.
The headline features are the new ECG monitor that unlocks the ability for serious heart health monitoring. It's been FDA cleared, so the feature can be used to detect heart rhythm irregularities - however, it's only in the US only for now. There's also a new fall detection mode that can let users access Siri to contact emergency services or a emergency contact. Apple's new smartwatch offers groundbreaking features and an improved design that makes it the standout option for iPhone owners right now.
Next is the big focus on health and fitness. The Apple Watch can monitor your heart rhythm and suggest you see a doctor if it detects something irregular, it can call the emergency services you've fallen over, and it will keep you healthy by tracking your run. These potentially life saving features are a major reason people are ditching their traditional watches for an Apple Watch.
If fitness is your top priority, the Apple Watch Series 1 has a good number of shortcomings compared with a dedicated fitness tracker. It doesn’t have onboard GPS, so you’ll need to carry your iPhone to accurately track outdoor activities, like running or cycling, and it’s not waterproof enough for swimming. And unlike a dedicated fitness tracker, the Apple Watch can’t automatically detect and track workouts—you have to manually start it—though this feature is coming with new Watch software this fall. And Apple’s built-in Activity app doesn’t provide much detail, so if you want to dig into your fitness data, or access sleep tracking at all, you have to download third-party apps.

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If fitness is your top priority, the Apple Watch Series 1 has a good number of shortcomings compared with a dedicated fitness tracker. It doesn’t have onboard GPS, so you’ll need to carry your iPhone to accurately track outdoor activities, like running or cycling, and it’s not waterproof enough for swimming. And unlike a dedicated fitness tracker, the Apple Watch can’t automatically detect and track workouts—you have to manually start it—though this feature is coming with new Watch software this fall. And Apple’s built-in Activity app doesn’t provide much detail, so if you want to dig into your fitness data, or access sleep tracking at all, you have to download third-party apps.
Samsung's Galaxy Watch, a Tizen OS watch (starting at $329), is our favorite smartwatch for Android users. In addition to up to four days of battery life and a great design, the Galaxy Watch offers built-in GPS, heart rate sensor, water-resistance, Samsung Pay support, plus a nifty rotating bezel for navigating the interface. You can also download music from Spotify to the watch for offline listening. However, you get far fewer apps than you would with a Wear OS watch.
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