Plus, these smartwatches are made by Fitbit, so they’re incredible fitness and health trackers. They both offer 24/7 heart rate tracking, on-screen workouts with Fitbit Coach, over 15 exercise modes, GPS (Connected GPS in the Versa’s case), and swim tracking thanks to their 5ATM rating. There’s also room to store your music, as well as Fitbit Pay support (Ionic and Special Edition Versa only).
Like other Fitbit devices, the Charge 3 takes little effort to set up. It works with Android and iOS devices, and all you need is the Fitbit mobile app to use it. Choose the Charge 3 from the list of devices you can pair via Bluetooth to your smartphone or tablet, and follow the on-screen instructions. After setup, you may want to also edit basic information that the Charge 3 uses when tracking activity, such as your age, height, weight, and the activity metric you care most about (steps, active minutes, etc).
Many smartwatch models manufactured in the 2010s are completely functional as standalone products. Some serve as being used in sports, the GPS tracking unit being used to record historical data. For example, after a workout, data can be uploaded onto a computer or online to create a log of activities for analysis or sharing. Some watches can serve as full GPS watches, displaying maps and current coordinates, and recording tracks. Users can "mark" their current location and then edit the entry's name and coordinates, which enables navigation to those new coordinates. As companies add competitive products into the market, media space is becoming a desired commodity on smartwatches. With Apple, Sony, Samsung, and Motorola introducing their smartwatch models, 15% of tech consumers use wearable technologies. This is a dense market[clarification needed] of tech consumers who possess buying power, which has attracted many advertisers. It is expected for mobile advertising on wearable devices to increase heavily by 2017 as advanced hypertargeting modules are introduced to the devices. In order for an advertisement to be effective on a smartwatch, companies have stated that the ad must be able to create experiences native to the smartwatch itself.
If you’d prefer your smartwatch looked more like a piece of jewelry than a small computer on your wrist, you’ll like Skagen’s Falster range. The straps of these slimline watches come in a few different leather or stainless steel options but coupled with the included minimalist watch face designs, they all look sleek and stylish in a way few other smartwatches manage.
Our top pick for most people is the Apple Watch Series 4 with GPS (starting at $399), which has a huge display, ultra-fast processor, Raise to Speak Siri, fall detection and a built-in electrical heart rate sensor for taking on-the-go electrocardiograms. It also runs watchOS 5, which makes the watch even more useful with automatic workout-tracking, offline podcast playback and a Walkie-Talkie voice chat feature.