Most smartwatches are still more unisex than specifically made for women. Even though Fossil, Skagen, and Apple make very convincing unisex watches that women can actually wear, none of them are unapologetically feminine. If you, like me, have been waiting for the day when you can look at a smartwatch and say, "Oh my God! It's so cute!" your day has come.
Samsung treads between smartwatch and fitness tracker, also packing in a heart rate sensor along with that GPS and its much-improved Samsung Health software. There's also the option of LTE (coming soon), if you wish for an untethered connection, with a standalone speaker for taking calls on the watch. It's now waterproof, too, adding swim tracking skills that are on par with the Watch Series 4.
The watch faces themselves are classic Kate Spade designs. You get a sultry winking moon face with perfectly curled lashes, calling you a leading lady; cute bubbly balloons for a digital watch face with numbers; a speeding cab that reassures you that you'll be there in a New York minute; and a daisy that loses petals as the time ticks away in a classic game of "He loves me; he loves me not."
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The Apple Watch boasts cutting-edge smartwatch tech including mobile payments with Apple Pay, stand-alone GPS, full waterproofing up to 50 meters, and thousands of apps. The user interface is very simple and attractive. It's easy to use and it has advanced, easy-to-use fitness tracking features, thanks to a plethora of sensors and an excellent heart rate monitor.
The first digital watch, which debuted in 1972, was the Pulsar manufactured by Hamilton Watch Company. "Pulsar" became a brand name which would later be acquired by Seiko in 1978. In 1982, a Pulsar watch (NL C01) was released which could store 24 digits, making it most likely the first watch with user-programmable memory, or "memorybank" watch. With the introduction of personal computers in the 1980s, Seiko began to develop computers in the form of watches. The Data 2000 watch (1983) came with an external keyboard for data-entry. Data was synced from the keyboard to the watch via electro-magnetic coupling (wireless docking). The name comes from its ability to store 2000 characters. The D409 was the first Seiko model with on-board data entry (via a miniature keyboard) and featured a dot matrix display. Its memory was tiny, at only 112 digits. It was released in 1984, in gold, silver and black. These models were followed by many others by Seiko during the 1980s, most notably the "RC Series": During the 1980s, Casio began to market a successful line of "computer watches", in addition to its calculator watches. Most notable was the Casio data bank series. Novelty "game watches", such as the Nelsonic game watches, were also produced by Casio and other companies.
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For deeper integration with your Android phone, you can give Google's Wear OS platform a try with Fossil's $275 Q Control touchscreen smartwatch. It lacks GPS and support for NFC payments, which is why the Gear Sport is a better fitness-focused smartwatch for Android users, but Fossil's Google Assistant integration and stylish design make it a solid contender. However, smartwatches with Qualcomm's new Snapdragon Wear 3100 processor start shipping in October, so you may want to hold off until we put them to the test.