If you like traditional analog watches and want just a few smart features, the Cookoo 2 might be more appealing than its more full-featured rectangular competitors. Behind its hands is a monochrome display that delivers basic notifications: incoming calls (with Caller ID), missed calls, texts, e-mail, social media alerts (for WhatsApp, Line, QQ, WeChat, Skype, Facebook, Twitter), and calendar alerts. Just bear in mind that it's a very basic smartwatch, with little configurability.
The Apple Watch Series 3 is a really nice smartwatch that does exactly what it should. This is easily one of the best smartwatches on the market. It’ll give you quick access to notifications, allow you to pay with your wrist, give you turn-by-turn directions, and it’s a decent fitness tracker. In terms of design, it doesn’t feel like Apple cut too many corners with the overall look and feel of the device. Even the Sport model (the cheapest one of the bunch) feels like a well-built piece of hardware.
Fossil introduced its fourth generation of smartwatches, the Q Explorist HR and Q Venture HR, upgraded versions of our current picks at the same respective prices. These editions of the watches add untethered GPS, NFC for Google Pay purchases, and heart-rate monitoring. Fossil also claims that they’re waterproof enough for swimming. However, both use an aging Qualcomm Snapdragon Wear 2100 chip when a newer version is expected to arrive in September.
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We test every new smartwatch to gauge its design and comfort. If it’s not stylish and comfortable enough to get you from an early morning workout to the office to a night out, you probably won’t wear it every day. Most smartwatches are also fitness trackers, so we put all of its sensors to the test, from step counts to heart rate to GPS (when applicable).

Apple Watch is crisp, beautiful, high-resolution screen that’s smaller than an Oreo cookie. No surprise, Apple knows what they’re doing when they design a home product. Much like the other additions to the Apple suite, the Series 3 is sleek and stylish. Everything from the navigation to the screen layouts has been optimized to utilize the space given rather than be constricted by it.
To round off the Gear Sport’s positives, it has very solid battery life (almost never less than 50 percent of the battery remaining after a full day), it can play offline Spotify playlists (even for free accounts), and if you have a Samsung phone, it integrates easily with most of the apps you have installed there. The Gear Sport is easier to set up with a non-Samsung Android phone than previous versions of the Gear watch, too. It still requires the installation of at least four apps and some regular updating, but it’s not the hour-long trial-and-error of other Gear watches we’ve tested, working reliably in our testing.

Brands Alpina (2) check Armani Exchange Connected (6) check Casio (23) check DKNY Minute (6) check Diesel On (7) check Emporio Armani Connected (27) check Fitbit (24) check Fossil Q (19) check Frederique Constant (9) check Garmin (3) check Gc (2) check Guess (15) check Huawei (3) check Hugo Boss (1) check Kate Spade New York Connected (5) check Kronaby (31) check Kurio (2) check Lacoste (2) check Martian (2) check Michael Kors Access (15) check Michel Herbelin (7) check Mondaine (4) check Movado (4) check MyKronoz (8) check Nixon (3) check Polar (21) check Skagen Connected (9) check Suunto (11) check Swatch (8) check Timex (11) check Tommy Hilfiger (1) check
But with a wider choice comes deeper deliberation. What's the difference between a fully digital dial, and a 'smart optimised' analog? What features will actually aid your day-to-day? And which would be totally useless? To answer these questions, and more, we've picked through the best smartwatches on the market to suit your no doubt very busy, hectic and urbane lifestyle.

We’ve worn dozens of smartwatches and fitness trackers over the course of workdays, workouts, vacations, and the rest of everyday life to see which ones best track your activity, relay your phone notifications, give you access to apps, and do anything else that lets you keep your phone in your pocket. The Apple Watch Series 1 (which works only with iPhones) offers the best combination of style, message handling, apps, battery life, activity tracking, and value. But we also have picks if you use an Android phone, or if you value fitness or distance-sports tracking over style, notifications, and apps.
If you like traditional analog watches and want just a few smart features, the Cookoo 2 might be more appealing than its more full-featured rectangular competitors. Behind its hands is a monochrome display that delivers basic notifications: incoming calls (with Caller ID), missed calls, texts, e-mail, social media alerts (for WhatsApp, Line, QQ, WeChat, Skype, Facebook, Twitter), and calendar alerts. Just bear in mind that it's a very basic smartwatch, with little configurability.

Smart watches are here to change the way you live. Now you can power through your workouts while the latest technology keeps track of your every move, check your calendar and keep an eye on the weather forecast wherever you are. You can also sync your smartphone with your watch, so you can check your texts, see who’s calling and receive notifications while keeping your iPhone 6 Plus safely tucked away.
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