But with a wider choice comes deeper deliberation. What's the difference between a fully digital dial, and a 'smart optimised' analog? What features will actually aid your day-to-day? And which would be totally useless? To answer these questions, and more, we've picked through the best smartwatches on the market to suit your no doubt very busy, hectic and urbane lifestyle.
Fossil is still keeping screen resolution and other specs under wraps, but we do know this generation (which includes the men's Fossil Q Explorist HR) is the most feature-packed we've seen from the company. Building on the design improvements of the third-gen devices, which saw the flat tyre removed and a slimmer form factor, the Q Venture HR now also harbours some serious tech under the bezel.
Google confirmed to Tom's Guide that the company won't be releasing its own Wear OS smartwatch this year. The news comes after months of rumors that a Google-branded Pixel Watch running on Qualcomm's latest processor would be launched at Google's October hardware event. Instead, Google plans to focus on adding features to Wear OS on the software side and support the companies who are currently making Android smartwatches. Google's hardware event is Oct. 9.
The Gear S3 also offers a dual-core Exynos 7270 processor, 768MB of RAM, and 4GB of storage. The watch also features sensors such as GPS, NFC, and even optional LTE. The standout features, though, include Samsung Pay (on any smartphone) and the rotating bezel. The Gear S3 is a pretty big watch, though, coming in at 12.9mm thick with a 46mm diameter.
For a device that gives you more of the functionality you enjoy with your smartphone, you’ll want to opt for a dedicated smartwatch. The leading players at the moment are the Apple Watch for iPhone users and the Samsung Gear S3 for those with Android phones. Apple Watch has its own operating system, Samsung employs its Tizen OS, and a host of other smartwatches use the Google Wear operating system.
All but the Martian Notifier claim some degree of water resistance: the LG, Samsung, and Motorola models can survive underwater up to 1 meter for 30 minutes, the Cookoo2 up to 100 meters, and the MetaWatch up to 3ATM, which is equivalent to 30 meters. Only the Martian and Motorola models claim to have scratch-resistant screens (the Martian has an anti-scratch acrylic crystal and the Moto 3 uses Gorilla Glass 3).

As for the tech inside, the Q Venture won't let you down. It runs WearOS (previously known as Android Wear) and works with thousands of apps on the Google Play Store. You can answer texts, interact with notifications, and choose your own watch face — just like you would on any other smartwatch. Fossil has lots of nice watch faces in feminine colors, too.
The three buttons on the Q Explorist are useful and responsive, although the middle crown’s button action may be a bit too responsive. The newest versions of Wear OS allow you to set each of the two clicky side buttons (at the 2 and 4 o’clock positions) as a shortcut to any function on the watch when on the home screen. Clicking the center button wakes up the watch and brings you back to your “home” watch-face display, and holding it down activates Google Assistant. The Q Explorist’s center button has a mushier action to it than the Digital Crown on the Apple Watch, and its rotation is stiffer (more on that below), but it works, and turning a crown is easier to do in more situations than continually flicking upward on a touchscreen. The Venture lacks the two side buttons, and its crown cannot turn through lists. While the turning crown is a helpful upgrade, the the Venture’s push-button response is firmer and better than on the Explorist, and its screen response is fast enough to make the lack of physical input tolerable.
The Galaxy Watch comes in two sizes, 46mm and 42mm, both with an OLED display and an “optimized” chipset that extends battery life. For the larger model, you can squeeze 6 days out of a single charge while the smaller model still offers up to 4 days. As you’d expect, the Watch also includes features like GPS, water resistance, and there’s NFC for Samsung Pay.
Samsung's Galaxy Watch, a Tizen OS watch (starting at $329), is our favorite smartwatch for Android users. In addition to up to four days of battery life and a great design, the Galaxy Watch offers built-in GPS, heart rate sensor, water-resistance, Samsung Pay support, plus a nifty rotating bezel for navigating the interface. You can also download music from Spotify to the watch for offline listening. However, you get far fewer apps than you would with a Wear OS watch.
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