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(What you think of the Q watches’ design depends on which model you buy, and in which configuration. We tested a Q Explorist in its smoked stainless steel look and a Q Venture in rose gold with leather. But if you don’t like size of these two models or the available styles, you can buy one of more than 300 planned smartwatches from 14 of Fossil’s fashion brands and get the same technology inside, just with different cases, straps, and buttons. There are Kate Spade smartwatches, $200,000 Tag Heuer smartwatches, and many more from Diesel, Skagen, Armani Exchange, and the like, all offered under Fossil Group’s umbrella. You can probably find a smartwatch with a case, band, and look that looks like something you want to wear on your wrist every day, rather than settling for close enough. Fossil’s Q watches, though, hit a good balance of sensible and stylish, with a reasonable price to match.)
Brands Alpina (2) check Armani Exchange Connected (6) check Casio (23) check DKNY Minute (6) check Diesel On (7) check Emporio Armani Connected (27) check Fitbit (24) check Fossil Q (19) check Frederique Constant (9) check Garmin (3) check Gc (2) check Guess (15) check Huawei (3) check Hugo Boss (1) check Kate Spade New York Connected (5) check Kronaby (31) check Kurio (2) check Lacoste (2) check Martian (2) check Michael Kors Access (15) check Michel Herbelin (7) check Mondaine (4) check Movado (4) check MyKronoz (8) check Nixon (3) check Polar (21) check Skagen Connected (9) check Suunto (11) check Swatch (8) check Timex (11) check Tommy Hilfiger (1) check
Most smartwatches are still more unisex than specifically made for women. Even though Fossil, Skagen, and Apple make very convincing unisex watches that women can actually wear, none of them are unapologetically feminine. If you, like me, have been waiting for the day when you can look at a smartwatch and say, "Oh my God! It's so cute!" your day has come.
The Misfit Vapor was originally launched with a proprietary operating system, but that was ditched for Android Wear 2.0. The Vapor has a 1.39-inch AMOLED display, Snapdragon Wear 2100 processor, 4GB of storage, 512mb of RAM, and a heart rate sensor. Those specs are fairly standard for Android Wear, but the Vapor also includes 5ATM water resistance which is a huge plus, and an assortment of software features added by Misfit.

But with a wider choice comes deeper deliberation. What's the difference between a fully digital dial, and a 'smart optimised' analog? What features will actually aid your day-to-day? And which would be totally useless? To answer these questions, and more, we've picked through the best smartwatches on the market to suit your no doubt very busy, hectic and urbane lifestyle.
Our 19 contenders all promised to give us some distance from our phones by notifying us of incoming calls and texts. But we found that some smart watches were much slower than others at letting us know we had a call. It turns out the quality of the bluetooth connection determines how quickly you’ll be notified, with our worst performers only registering the call with two seconds to spare before diverting to voicemail (yes you, Montblanc) while others simply failed to display any calls at all.
The Apple Watch Series 4 is now on sale, and it's the best smartwatch you can buy right now. The redesigned device, which starts at $399 for the GPS model and $499 for the cellular version, is the best smartwatch you can buy. It has a larger display and slightly bigger case size while retaining the same rounded square design the watch is known for. Even more importantly, Apple received FDA clearance for a new electrocardiogram feature that can take a 30-second EKG and diagnose atrial fibrillation.
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