Many smartwatch models manufactured in the 2010s are completely functional as standalone products.[6] Some serve as being used in sports, the GPS tracking unit being used to record historical data. For example, after a workout, data can be uploaded onto a computer or online to create a log of activities for analysis or sharing. Some watches can serve as full GPS watches, displaying maps and current coordinates, and recording tracks. Users can "mark" their current location and then edit the entry's name and coordinates, which enables navigation to those new coordinates. As companies add competitive products into the market, media space is becoming a desired commodity on smartwatches. With Apple, Sony, Samsung, and Motorola introducing their smartwatch models, 15% of tech consumers[7] use wearable technologies. This is a dense market[clarification needed] of tech consumers who possess buying power, which has attracted many advertisers. It is expected for mobile advertising on wearable devices to increase heavily by 2017 as advanced hypertargeting modules are introduced to the devices. In order for an advertisement to be effective on a smartwatch, companies have stated that the ad must be able to create experiences native to the smartwatch itself.[8]
In June 2000, IBM displayed a prototype for a wristwatch that ran Linux. The original version had only 6 hours of battery life, which was later extended to 12.[20] It featured 8 MB of memory and ran Linux 2.2.[21] The device was later upgraded with an accelerometer, vibrating mechanism, and fingerprint sensor. IBM began to collaborate with Citizen Watch Co. to create the "WatchPad". The WatchPad 1.5 features a 320 × 240 QVGA monochrome touch sensitive display and runs Linux 2.4.[22][23] It also features calendar software, Bluetooth, 8 MB of RAM and 16 MB of flash memory.[24][25] Citizen was hoping to market the watch to students and businessmen, with a retail price of around $399.[25] Epson Seiko introduced their Chrono-bit wristwatch in September 2000. The Chrono-bit watches feature a rotating bezel for data input, synchronize PIM data via a serial cable, and can load custom watch faces.[26]

Why we like it: Fossil’s Q Explorist and Venture watches are good-looking watches with a decent range of case and band options, and decent responsiveness and battery life—this is high praise given the current state of Android smartwatches. They can track steps, control music playback, give you turn-by-turn directions on your wrist, and allow you to respond to messages with your voice or quick-reply taps. But these two models are not unique: The Fossil Group offers an array of more than 300 smartwatches under different fashion brands—including Diesel, Skagen, Tag Heuer, Kate Spade, and Movado—that have essentially the same internal components and software, so you can pick the watch design you like best.
The Samsung Gear S3 was our prior pick for Samsung phone owners because of its smooth dial rotation and interface. But it was notably large, with a 46 mm face, and the Frontier model was half an inch thick, notably bulky even for a smartwatch. The Gear Sport, our runner-up pick, is less bulky, less expensive, less overtly masculine-styled, and provides most of the same features, minus the LTE option.
That same attractive stainless steel design is here. The 240 x 240 pixel display at the heart of the body is by no means the brightest or most vibrant you'll find, but crucially delivers strong visibility in most workout conditions whether you're sweating it out indoors or outside. However, there is no touchscreen or touchpad here, you'll have to resort to pressing some buttons - that could be a deal-breaker for some, but we're sure it won't be a massive one for most.
The top smartwatches that debuted at the 2017 Consumer Electronics Show included the Casio WSD-F20, Misfit Wearables Vapor and the Garmin Fenix 5 series.[83] Apple released on September 22, 2017 their Apple Watch Series 3 model which offers built in LTE cellular connectivity allowing phone calls, messaging and data without relying on a nearby smartphone connection. [84]

Samsung's Galaxy Watch, a Tizen OS watch (starting at $329), is our favorite smartwatch for Android users. In addition to up to four days of battery life and a great design, the Galaxy Watch offers built-in GPS, heart rate sensor, water-resistance, Samsung Pay support, plus a nifty rotating bezel for navigating the interface. You can also download music from Spotify to the watch for offline listening. However, you get far fewer apps than you would with a Wear OS watch.

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