Although rectangular is the most common design, there are smart watches that have a circular display similar to regular watches. The Apple Watch is only available in the rectangular design. The circular design is available in the Samsung Gear S2, Moto 360, and LG G Watch R models. Many models have changeable straps, so you can dress casual, sporty, and formal.
These new smartwatches build on a pretty familiar package. Both are powered by the Qualcomm Snapdragon Wear 2100 processor and run on Wear OS. Both also get GPS, NFC for Google Pay, and heart rate sensors as well. The Venture is the smaller of the two, measuring in at 40mm with an 18mm band. The Explorist, on the other hand, is a 45mm watch with a 22mm band.
Get connected and stay up-to-speed with Misfit smartwatches, a family of complex timepieces that have been designed to help you live, work and play a little smarter. If you're looking for a smartwatch that can do far more than just tell you the time, consider a timepiece crafted from premium materials that showcase both its strength and its style. With a variety of customization options, you can personalize any Misfit smart watch to suit your unique personality, and then configure it to stay in-sync with your day-to-day activities.
Many smartwatch models manufactured in the 2010s are completely functional as standalone products. Some serve as being used in sports, the GPS tracking unit being used to record historical data. For example, after a workout, data can be uploaded onto a computer or online to create a log of activities for analysis or sharing. Some watches can serve as full GPS watches, displaying maps and current coordinates, and recording tracks. Users can "mark" their current location and then edit the entry's name and coordinates, which enables navigation to those new coordinates. As companies add competitive products into the market, media space is becoming a desired commodity on smartwatches. With Apple, Sony, Samsung, and Motorola introducing their smartwatch models, 15% of tech consumers use wearable technologies. This is a dense market[clarification needed] of tech consumers who possess buying power, which has attracted many advertisers. It is expected for mobile advertising on wearable devices to increase heavily by 2017 as advanced hypertargeting modules are introduced to the devices. In order for an advertisement to be effective on a smartwatch, companies have stated that the ad must be able to create experiences native to the smartwatch itself.
Samsung's Galaxy Watch, a Tizen OS watch (starting at $329), is our favorite smartwatch for Android users. In addition to up to four days of battery life and a great design, the Galaxy Watch offers built-in GPS, heart rate sensor, water-resistance, Samsung Pay support, plus a nifty rotating bezel for navigating the interface. You can also download music from Spotify to the watch for offline listening. However, you get far fewer apps than you would with a Wear OS watch.