On 9 September 2014, Apple Inc. announced its first smartwatch called Apple Watch to be released in early 2015.[75] On 24 April 2015, Apple Watch began shipping across the world.[76] Apple’s first try into wearable technology was met with considerable criticism during the pre-launch period, with many early technology reviews citing issues with battery life and hardware malfunctions. However, others praised Apple for creating a potentially fashionable device that can compete with "traditional watches,"[77] not just the smartwatch industry in general. The watch only turns on when activated (either by lifting one's wrist, touching the screen, or pressing a button). On 29 October 2014, Microsoft announced the Microsoft Band, a smart fitness tracker and the company's first venture into wrist-worn devices since SPOT (Smart Personal Objects Technology) a decade earlier. The Microsoft Band was released at $199 the following day, on 30 October 2014.[78]
Flaws but not dealbreakers: Wear OS, Google’s name for Android for smartwatches, still feels like a work in progress, and in our testing, the Google Assistant voice feature frequently dropped responses—though that could improve via software updates. The Q line’s button at the 3 o’clock position is easy to accidentally trigger, bringing up Google Assistant and sometimes sending it nonsense questions. Wear OS also lacks a left-handed mode to allow you to switch the watch around. On the workout front, Fossil Q watches lack a heart rate monitor, so they’re not able to detect workouts or help with pacing; and the size of these models—and most Android smartwatches, really—and the touchscreen interface make workouts more difficult to monitor and pause than with a dedicated fitness tracker.
Waterproof to 165 feet, the Versa handles swimming as well as any other exercise, with the screen surprisingly visible underwater. As is standard with many other non-smartwatch Fitbit models, heart rate tracking is built in, which allows for detailed sleep tracking. There’s no GPS, though — if you want to track your running route, you’ll need to carry your phone or pay the extra for the Ionic model.
The Gear S3 also offers a dual-core Exynos 7270 processor, 768MB of RAM, and 4GB of storage. The watch also features sensors such as GPS, NFC, and even optional LTE. The standout features, though, include Samsung Pay (on any smartphone) and the rotating bezel. The Gear S3 is a pretty big watch, though, coming in at 12.9mm thick with a 46mm diameter.
But with a wider choice comes deeper deliberation. What's the difference between a fully digital dial, and a 'smart optimised' analog? What features will actually aid your day-to-day? And which would be totally useless? To answer these questions, and more, we've picked through the best smartwatches on the market to suit your no doubt very busy, hectic and urbane lifestyle.
Fitbit Versa: The Fitbit is the health tracker for the masses and they have a model for every need. But the best option for adults who do a moderate amount of exercise and just want to keep tabs on their general fitness (ie: most of us), the Fitbit Versa is a great choice. It's an entry-level smartwatch. For more on the Fitbit Versa’s various attributes, read my in-depth review. ($350)
Speaking of music, that's what really sets this smartwatch apart (especially compared to Garmin's other wearables). The Vivoactive 3 Music has enough internal storage for 500 songs — and they're easy to download to your device using the Garmin Express software. Once your songs are downloaded, you can listen to music without a smartphone. Just connect some Bluetooth headphones to the watch and you're good to go. If streaming is more your game, then you can also download some popular media apps as well. 

Apple has continued its focus on its health focus with the Series 4. In addition to being able to detect a fall, this new Apple Watch introduces three heart-rate tracking features that will be available later this year. It lets you know if your heart rate is too low, it can detect irregular rhythms (which may indicate atrial fibrillation), and most impressively, it serves as an FDA-cleared electrocardiogram.
It has all the same core fitness and sports tracking as the Series 3, including built-in GPS and a swimproof design. You can also expect improvements in run tracking and new supported activities like yoga and hiking. It comes packing LTE once again so you can take it out sans iPhone and still make/receive calls, get texts and all other notifications you would on your phone. A new speaker should also make Siri chats and phone calls sound louder and clearer.
The LTE connection will cost you about $10 a month at most carriers, and the LTE model does cost more. There's a non-LTE version, too, if you're not interested in the new feature. Most people probably don't need LTE, frankly, unless you regularly go on hikes or long runs and you don't want to be weighed down with your phone. Still, it's a nice option to have.
How frustrating. I really -like- the idea of a smart watch... but it's so hard to find the right one. I'm not an exercise freak so heartrate monitors etc are useless to me. I really like the design of the Samsung watches with their bezels to control it, but the Tizen OS with it's limited apps puts me right off. The Access Grayson watch is beautiful, but the lack of NFC is a deal breaker for me - Google Pay with the convenience of a watch is part of the reason I'd buy one. I don't need to be able to put a sim in it... that's what my phone's for, but GOS would be nice for when I travel, and as a motorbike rider some level of waterproofing is a must. Guess I'm waiting for the next round of watches to see what's on offer.

For deeper integration with your Android phone, you can give Google's Wear OS platform a try with Fossil's $275 Q Control touchscreen smartwatch. It lacks GPS and support for NFC payments, which is why the Gear Sport is a better fitness-focused smartwatch for Android users, but Fossil's Google Assistant integration and stylish design make it a solid contender. However, smartwatches with Qualcomm's new Snapdragon Wear 3100 processor start shipping in October, so you may want to hold off until we put them to the test.
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